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  1. Even though artificial intelligence has been around for 60 years, it is only now that we can use AI to create personalized customer experiences, better self-service and key customer insights. For decades we’ve provided customers with experiences that were very non-human. All too often we don’t know who our customers are, what’s going on in their lives or what they need. Across the board, customer experiences are still made for the masses and not the individual. However, advances in AI have made it possible for brands to treat customers less like machines and more like people.
    https://www.forbes.com/sites/blakemorgan/2018/06/15/building-beautiful-customer-experiences-with-ai/#6c0ac3501b72/
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  2. Cultivating confident and loyal consumers in the digital age is dependent entirely on eliminating hassle. As evidenced with digital disruptors like Casper’s “fold em’ and deliver em’” mattresses or the lifestyle musings of Away’s expertly crafted luggage, today’s successful brands are identifying what makes their customers tick, and transcending their immediate needs. In many ways, these brands are expertly creating their own microcosmic culture—one where the combined appeal of convenience, luxury and knowledge is at arm’s reach, all thanks to a brand’s expertise.
    https://www.psfk.com/2018/06/customer-experience-innovation-key-trends.html/
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  3. The businesses that are best loved by customers tend to be ones that make them feel smart, competent, in control. This comes about thanks to thoughtful (read: easy to use) design choices, thoughtful hiring and training of employees, and other deployment of human effort, engagement, and judgment to make things easy for a customer-and difficult for a customer to make a mistake or suffer embarrassment.
    https://www.inc.com/micah-solomon/does-your-customer-experience-make-customers-feel-stupid-heres-how-to-make-them-feel-smarter.html/
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  4. Several studies have shown that customers prefer to find answers and information online before contacting a help desk via the phone, or email. The reason is not that people prefer to interface with computers -- but that computers are instantly available; very patient, and sometimes more knowledgeable.
    https://www.zdnet.com/sponsored-article/a-better-customer-experience-through-innovative-support-automation/
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  5. We’re looking for the first members of our customer experience team to build a brand new business and completely change an industry with us. We are a startup creating an iconic brand in insurance* for modern consumers and this is the team that is responsible for doing it.
    The Customer Operations Associate will be the single most important part of our company and will be critical in achieving this mission. They will provide customer care, and in their responses to inbound calls, web chats and email communications turn customers into passionate evangelists.
    https://hypepotamus.com/jobs/jetty-atlanta-44-customer-experience-lead/
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  6. We’ve taken a look at the list compiled by Mopinion to come up with eleven enterprise voice of the customer tools to help you find one that aligns with your organizations business needs.
    https://www.cmswire.com/customer-experience/9-enterprise-voice-of-the-customer-voc-tools-you-should-know-about/
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  7. Most senior business leaders understand the strategic importance of customer experience (CX). They recognize that providing great experiences has become a key means of differentiation and a primary driver of competitive advantage.

    To provide great customer experiences, marketers and CX leaders must understand what specific aspects of experience their customers value most. The results of a recent study by PwC provide several valuable insights on this critical issue.
    http://customerthink.com/decoding-the-vital-attributes-of-great-customer-experiences/
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  8. According to the Forrester report: Predictions 2018, A Year of Reckoning, customers’ expectations will outpace the ability of companies to evolve or invest in experiences this year
    https://www.technative.io/five-ways-technology-will-improve-customer-experience-in-2018/
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  9. Talkdesk, the enterprise contact center platform and fastest growing Contact Center as a Service provider, announced that Ixia, a Keysight Business and leading provider of testing, visibility and security solutions, will replace the company’s current contact system with the Talkdesk Enterprise Contact Center Platform. Facing significant cost obstacles to upgrade their on-premise hardware, Ixia will leverage the value and flexibility of Talkdesk’s contact center as a customized service solution that will help meet their global customer service needs.
    https://martechseries.com/sales-marketing/ixia-keysight-business-selects-talkdesk-power-customer-experience/
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  10. There’s no shortage of stories about how millennials are carving their path through the workforce, to how they’re influencing tech, and their impact on the economy.

    Over the past several years, we’ve seen a steady rise in what’s been dubbed the “experience economy” and this can certainly be attributed to the buying power of millennials. Millennials are known for doing things a little differently and how they shop is certainly no exception.
    http://customerthink.com/4-ways-to-stay-ahead-of-millennial-expectations-with-customer-experience/
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Mopinion: The Leading Customer Experience Tool

Mopinion is a proud sponsor of Customer Experience News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Experience Tools in order to collect experience for the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing Experience, it is about how to make sense of the data.