Working with customers can be a blessing and a curse. Most days, you’re blessed with good people and situations. Other days might be different.
For those tougher days on the front line of the customer experience, here are six unique tools and tactics from Joy Baldridge, author of The Joy in Business – Innovative Ideas to Find Positivity and Profit in Your Daily Work Life.
http://www.customerexperienceinsight.com/6-fun-rules-to-make-the-customer-experience-better/
Creating the best customer experience possible can be quite difficult to achieve if you never see the face of your customers. This is a challenge that most online businesses face when they attempt to improve the way they handle their leads and customers. There are a lot of factors to consider and, in some situations, “improvements” end up not being well appreciated with customers (at least not at first).
http://www.businesscomputingworld.co.uk/5-ways-to-improve-customer-experience-through-the-use-of-automation/
Some organisations have already gained many useful tips from customers using these tools. While others are still experimenting with feedback buttons left or right. Learn more about the different phases of utilising online feedback here.
https://mopinion.com/5-ways-to-get-more-from-your-website-feedback-tool/
As the digital economy deepens and grows more mature, customers are demanding more and more from businesses. They have seen what it’s like to interact with world-class organizations like Amazon, Facebook, and Spotify, to name just a few, and they have come to expect that level of service and expertise.
http://customerthink.com/5-ways-to-enhance-the-customer-experience/
How are some of the world’s biggest brands preparing, and what investments and upgrades are they making? Let’s look at five trends emerging across the customer experience stack — from substantial shifts in the way companies are designing their architectures to new tools they’re using to keep employees engaged.
https://www.cmswire.com/customer-experience/5-ways-the-customer-experience-stack-will-evolve-in-2018/
Meanwhile your web analytics and heatmaps are showing you what’s happening on your site. This is often the basic toolkit for webshops, which is logical, because it is important to know what your visitors are doing on your website. Unfortunately these tools don’t provide a complete understanding of the customer…
https://mopinion.com/5-ways-online-customer-feedback-can-optimise-your-webshop/
As the lines between offline and online are blurring, store retailers and online retailers are both redefining the way they function to engage customers and create better experiences for them. Amalgamation of online and offline marketing strategies makes purchasing more rewarding and easier for the customer.
https://www.martechadvisor.com/articles/customer-experience-2/5-ways-online-and-offline-customer-experiences-are-coming-together-in-2018/
The influx of data doesn’t have to be overwhelming, so long as customer service providers rely on intelligent solutions to mine through the multiple data sources. Contact centers also need to look for analytics solutions, which will analyze and operationalize customer interaction data in a way that allows businesses to be proactive in their customer engagement approach.
https://insidebigdata.com/2017/12/15/5-ways-interaction-analytics-can-improve-customer-experience/
It is more sensible to take a macro-level view by the peak-end rule. The peak-end rule says that customers remember their peak-experience with a brand, rather than specific interactions. So, to ensure customer loyalty, you need to create positive emotional peak experiences for customers.
http://www.bizcommunity.com/Article/196/33/181462.html/
Shopping cart abandonment is an occurrence that plagues many retailers and webshops all over the world on a daily basis. By definition, shopping cart abandonment is when a potential customer starts the checkout process for an order online but drops off before completing the purchase. You will probably all agree with me when I say that the thought of the customer getting all the way to the shopping cart only to leave empty-handed is a very troublesome one, which is why it’s important to take action and stop it.
https://mopinion.com/5-user-experience-ux-strategies-to-reduce-shopping-cart-abandonment/
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