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  1. Any business in the world today wants customers as "engaged" as they think Apple customers are. In other words, we the enterprise » will deliver new products and services that our customers will buy at the prices that will afford us Applesque margins. Most businesses want better customer engagement; however, their CFO's focus is that those customers buy from them. If not, what is the point of engaging with a customer?
    https://www.retailcustomerexperience.com/blogs/how-would-your-cfo-measure-customer-engagement-and-experience/
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  2. Salesfloor, the award-winning mobile platform designed for store associates, received the award for Best Omnichannel Customer Experience Solution at the Vendors in Partnership (VIP) Gala this past Friday.

    The VIP Awards marked the official start of NRF's Big Show in New York City where retailers from around the world gather to share, learn, and network. The VIP Awards is a way for retailers to celebrate the drivers of the retail ecosystem and formally support, influence and recognize their vendor partners.
    http://streetinsider.com/Globe+Newswire/Salesfloor+Wins+Best+Omnichannel+Customer+Experience+Solution+at+the+Vendors+in+Partnership+Gala/16332848.html/
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  3. Toshiba’s best-in-class self-checkout systems help Weis Markets shoppers complete transactions in a more timely and efficient manner, fulfilling the grocer’s mission to improve overall customer experience and deliver an exceptional shopping experience for its clients.
    http://businesswire.com/news/home/20200114005199/en/Toshiba-Empowers-Customer-Experience-Weis-Markets/
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  4. To remain relevant and competitive in today’s ever-evolving marketing landscape, businesses of all sizes and industries are undertaking critical transformation processes to align digital goals to strategic business objectives. They do this with the simple end goal of transforming customer experience, with a key approach being the ability to personalise the way they interact with their audiences.
    http://fourthsource.com/general/challenges-that-hinder-customer-experience-management-strategies-24080/
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  5. Significant disruption across industries, fueled by the rising influence of the empowered consumer, continues to exert pressure on businesses to deliver differentiated and consistent experiences across the entirety of the customer journey. In effect, this is forcing the evolution of the entire technology stack and organizational culture in order to enable real-time, contextually relevant experiences.
    https://go.451research.com/download-2020-customer-experience-commerce-preview-report.html?&utm_campaign=2020_preview&utm_source=trending_topics&utm_medium=website&utm_content=marketing_content&utm_term=2020_trends/
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  6. Time for our very first Mopinion Employee in the Spotlight of 2020! For those of you who are unfamiliar with this blog series, the Employee in the Spotlight is a monthly publication that individually highlights the Mopinion team members. Why do we do this? We want to give our audience a taste of Mopinion culture and show you the faces behind our software, and well, just because we think it’s fun! This month we’d like to highlight a new(er) member of the development team Aruna Sripriya Konijeti.
    https://mopinion.com/employee-in-the-spotlight-aruna-sripriya-konijeti/
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  7. I like to view customer experience as a combination of themes and capabilities that ensure the right product is designed for a problem, and the right set of integrated services are designed to support customers during various phases of solution ownership.

    There are 14 common journeys I consider to be the starting point. Each of them have a predetermined map incorporating the objectives that a customer must reach each step of the way. This starting point ensures that no journey, or experiencer is overlooked.
    http://customerthink.com/the-14-universal-journeys-of-customer-experience/
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  8. Founder and Chief Executive Officer (CEO) of Amazon, Jeff Bezos famously said, “Your brand is what other people say about you when you’re not in the room.” Warren Buffet, chairman and CEO of Berkshire Hathaway cautioned, “It takes 20 years to build a reputation and about five minutes to ruin it. If you think about that, you’ll do things differently.”

    Rick Crump, founder and CEO of KineticXperience, drove both those points home during his presentation “Advice From An Industry Expert: Introducing Customer Experience To A Clinical Setting: The KineticXperience” at the 2019 OPEN MINDS Technology and Innovation Institute in Philadelphia during which he encouraged health and human service executives to reassess consumer touchpoints to ensure good customer service.
    http://openminds.com/market-intelligence/executive-briefings/why-specialty-provider-organizations-should-care-about-customer-experience/
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  9. Google Cloud and Lowe’s are expanding their work together to create a technology foundation to help the home improvement retailer deliver customer experiences and empower store associates with tools to better serve customers.
    http://homeworldbusiness.com/lowes-investing-in-technology-to-improve-customer-experience/
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  10. Customer experience teams are having a tough time, and the pressure is mounting to prove business value of a customer experience (CX) team in 2020. And unfortunately, the proof is not “in the pudding” as one might say. Confirmit’s survey, which polled over 800 CX professionals globally discovered just the opposite – the number of CX teams receiving significantly increased investment is declining, dropping from 22 percent 16 percent in just the last year.
    http://martechadvisor.com/articles/customer-experience-2/beating-the-cx-slump-in-2020-to-deliver-true-business-impact/
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Mopinion: The Leading Customer Experience Tool

Mopinion is a proud sponsor of Customer Experience News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Experience Tools in order to collect experience for the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing Experience, it is about how to make sense of the data.