We all know that the customer is king (or queen) and it seems you agree, as any article that mentions UC and the customer experience (CX) is a popular one at UC Today.
https://www.uctoday.com/news/whats-new/our-most-popular-cx-posts/
Next is exploring how it can more effectively target customers online and offer more personalised products and services.
https://www.marketingweek.com/2018/03/23/next-increases-online-investment-as-high-street-stores-continue-to-suffer/
No matter how hard you try to improve your company’s customer experience, the reality is that your customers won’t remember much of it.
That’s because our brains aren’t wired like a video camera, recording every second of every experience. Rather, what we remember are a series of snapshots.
http://customerthink.com/most-of-your-companys-customer-experience-is-forgettable-heres-why/
There is a quote by F. Scott Fitzgerald that often comes to mind when I talk to clients about transforming their customer experiences, “The test of a first-rate intelligence is the ability to hold two opposed ideas in mind at the same time and still retain the ability to function.”
http://www.bandt.com.au/opinion/introducing-empathy-new-benchmark-customer-experience/
A big part of charging more, earning more and attracting more customers comes down to trust. Can your customers trust you to reliably provide what they want? If they can, they will buy from you. If they can't, they won’t.
https://www.entrepreneur.com/article/272368/
Any business in the world today wants customers as "engaged" as they think Apple customers are. In other words, we the enterprise » will deliver new products and services that our customers will buy at the prices that will afford us Applesque margins. Most businesses want better customer engagement; however, their CFO's focus is that those customers buy from them. If not, what is the point of engaging with a customer?
https://www.retailcustomerexperience.com/blogs/how-would-your-cfo-measure-customer-engagement-and-experience/
Too many businesses put all their efforts towards optimizing their sales funnels and forget about what comes after a customer makes a purchase. The sale is the beginning of your customer relationship, not its culmination. Continuing to build the relationship can turn a customer from a one-time buyer to a true fan and promoter of your business.
https://www.peoplemetrics.com/blog/how-to-turn-customers-into-your-promoters/
Part four of a new series from Smith+Co exploring business value, communication and empathy. Part one: Lessons on brand values from sinners and saints. Part two: How to adopt a value-led approach to handling a brand crisis. Part three: How leading brands build empathy into their CX - and how you can too.
https://www.mycustomer.com/experience/engagement/how-to-ensure-your-customer-experience-training-programme-is-a-success/
Even though there’s been much progress, customer experience (CX) still needs to earn a seat at the table. Often, it’s dismissed as a nice-to-have—instead of being considered a key business strategy and discipline—because most leaders throughout the organization don’t have insights or understanding about what the CX team does and how it impacts the bottom line.
https://www.customerexperienceupdate.com/?open-article-id=14071490&article-title=how-to-bridge-the-gap-for-cx-across-the-organization&blog-domain=getfeedback.com&blog-title=getfeedback/
For the past several years, we've been telling our clients that by 2020, providing a seamless customer experience will be more important than price or the product itself. Most consumers are willing to pay a few more dollars or sacrifice minor product features for the simplicity of a well-constructed, thorough customer experience. Today's customers gravitate toward companies that not only recognize their problems but provide a simple solution and personalize their experience along the way.
http://forbes.com/sites/forbesagencycouncil/2019/12/27/how-to-analyze-your-customer-experience-to-grow-your-business/#2157787a45a4/
Bookmarks on this page are managed by an admin user. 
