Digital asset management (DAM) is critical in this digital age. So critical – in fact – that it is now officially part of the martech conversation. As more and more companies are growing, scaling and becoming more digitised, their digital assets — videos, audios, images, documents, and creative files — are also multiplying. And there’s no better way to manage these digital assets than utilising DAM software.
https://mopinion.com/digital-asset-management-dam-software/
Customer Experience (CX) includes a combination of multiple elements that translate to a customer’s satisfaction with the experience and her overall perception of your brand. As marketers, what more can we do to ensure this is a positive, fruitful journey for her? Let’s look at some best practices.
In 2019, Marketers and CMOs can leverage MarTech in innovative ways to stand out in these times of information overload. Let’s start by setting the context with some perspectives about customer experience.
https://www.martechadvisor.com/articles/customer-experience-2/4-surprising-customer-experience-best-practices-to-try-in-2019/
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