Customer Experience News

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1. The Softbank Dilemma: Customer Experience Obsession at All Costs?

   Softbank’s real estate investments have had an incredibly rough year, with all of them operating at significant losses. But is it because of market conditions or a flawed business model based on an obsession with customer experience? We take a look at their investments and the issues they’re facing to find out more.

   http://business2.com.au/2019/12/the-softbank-dilemma-customer-experience-obsession-at-all-costs/

   Tags: customer-experience, real-estate, investments, business-model by tjeerdtraats (2019-12-30)

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2. How this digital and analytics leader is striving for connected customer experiences

   We chat with BT Financial group's digital and customer analytics chief about the digital overhaul and analytics investments being made at the group

   https://www.cmo.com.au/article/635560/how-digital-analytics-leader-striving-connected-customer-experiences/

   Tags: customer-experience, digital, customer-analytics, investments by eringilliam (2018-04-04)

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