eringilliam: text analytics*

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  1. In other words, you’ve got all the essential structured data you need to tend to your customers’ needs and make the appropriate adjustments to your online sales funnel…right? Well, unfortunately that’s not always the case.
    https://mopinion.com/reduce-churn-using-text-analytics/
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  2. According to a study carried out by RTE, over 30% of companies do not monitor what is being said about them online – whether it’s on their website, mobile app or social media profiles. And interestingly enough, much of this hesitancy is attributed to their fear of negative online feedback.
    https://mopinion.com/why-businesses-shouldnt-fear-negative-online-feedback/
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