Is customer experience an important search engine ranking factor? There are a number of different factors that go into how a website will rank on Google. For example, one is the number of links pointing at your site, and another is the makeup of the keywords that you choose to put on your page. But these are only two, and there are a whole range of other factors that determine how your site is going to rank for a certain keyword.
https://mopinion.com/how-improving-customer-experience-can-benefit-seo/
For the past few years, CX has earned a great deal of attention, with more businesses starting to realise the important role they have to play in customer retention, advocacy and long-term profitability. Not only is there now a greater focus on customer experience, but it’s also becoming something that is pulling together many aspects of business operations and requiring a greater level of strategy and co-ordination. So what are the trends that are driving CX in 2018 and how can businesses ensure that they are remaining competitive by delivering a consistently better customer experience?
https://www.emberservices.com/whats-new/will-customer-experience-evolve-2018/
Is providing a better customer experience part of your 2018 strategic plan? If so, chances are your business isn’t alone. Even so-called “experience-based” companies, like Nordstrom and Starbucks, are constantly revamping the way they care for customers. As you start planning ways in which you can offer an experience that’s both flawless and memorable, what can you learn from these customer service leaders?
Every single experience-based company shares four distinct traits that allow them to remain competitive and lead not only their respective markets but the customer service industry as a whole.
http://customerthink.com/improve-your-customer-experience-the-4-traits-of-experience-based-companies/
The supply chain isn’t typically a strong consideration when building a customer experience strategy. But at Nordstrom, the supply chain is a critical element of delivering quality customer experiences. The company recently re-imagined its supply chain with customers at the center to create a delivery and logistics process that gets customers exactly what they need, when they need it.
http://forbes.com/sites/blakemorgan/2020/01/02/nordstrom-revamps-customer-experience-with-new-supply-chain-strategy/#753c32f923a4/
As information becomes more available and for free, thanks to the Internet and social media networks, product differentiation in one category is becoming more and more difficult.
https://www.entrepreneur.com/article/313807/
The term ‘customer experience’ has become increasingly popular in 2017, and its popularity comes as no surprise. Companies which implement a sound customer experience strategy achieve better customer satisfaction and, in turn, are able to retain existing customers and entice new ones. According to research done by Podium, 68% of consumers are willing to pay more for a better experience. More companies are taking note of this fact, and are investing heavily into creating an effective customer experience strategy. With this is in mind, we outline a few essentials you need to remember to create an effective customer experience strategy.
http://www.cbn.co.za/news/what-you-should-be-focusing-on-for-an-effective-customer-experience-strategy/
Chatbots are increasingly being used by companies to engage with their customers. In fact, it has been reported that 8 in 10 companies have already adopted them or are planning to do so by 2020. This points to fast growth in the market. In fact, 15% of consumers have interacted with a chatbot in the last 12 months, and this number will undoubtedly grow at a quick pace over the coming months.
https://www.forbes.com/sites/forbesagencycouncil/2018/06/01/when-its-time-to-consider-chatbots-as-part-of-your-customer-experience-strategy/#444cb0584d8a/
