Softbank’s real estate investments have had an incredibly rough year, with all of them operating at significant losses. But is it because of market conditions or a flawed business model based on an obsession with customer experience? We take a look at their investments and the issues they’re facing to find out more.
http://business2.com.au/2019/12/the-softbank-dilemma-customer-experience-obsession-at-all-costs/
Consumers have definitely benefitted from the disruptions created by web based real estate tech. But, realtors have seen their jobs become more and more difficult every year. If there were as many real estate transactions as there were 20 years ago, the increased volume in showings alone, generated by these web-based-services, would be meaningful. But, real estate transactions have continued to increase as employees and job seekers have had to become more mobile and interest rates have stayed at historic lows. This has led to increase complexity for realtors, many of whom now get hundreds of emails every day.
https://www.forbes.com/sites/steveolenski/2017/11/16/customer-experience-is-everything-when-it-comes-to-real-estate-marketing/#3a1d9c76470b/
