The signs that companies place in and around their stores say a lot about what it’s like to do business with them. Are they friendly and welcoming? Do they set reasonable expectations of the customer experience? Or are they unnecessarily full of rules and regulations?
https://www.forbes.com/sites/dangingiss/2018/07/05/mcdonalds-wendys-and-subway-show-that-signs-impact-customer-experience/#37c25426680b/