tjeerdtraats: customer-data*

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  1. Forget about Beyonce & Jay-Z, Kim & Kanye, or David & Victoria. There’s a new power couple in town. Mopinion is proud to announce the new and robust Tealium and Mopinion integration; a powerful alliance between tag management and customer feedback that combines precision targeting and smart data collection, giving users relevant and informative insights into the digital customer experience.
    https://mopinion.com/tealium-and-mopinion-newest-data-power-couple/
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  2. Customer experience is a key driver of business success. From social media analytics to specialized software, there are hundreds of tools devoted to measuring it. But which of these tools are actually important to understanding customer experience? And how does customer experience ultimately affect your bottom line?
    https://www.businessnewsdaily.com/10643-understand-customer-experience.html/
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  3. As customer experience rapidly supersedes price and product to become the single most important differentiator for businesses, turning global data into meaningful insights has emerged as a critical imperative. For this, organisations must adopt a global command centre model wherein a centralised command centre serves as the hub for organisational data aggregation and processing.
    https://www.itproportal.com/features/what-it-takes-to-build-a-next-gen-command-centre-and-why-you-should-do-it/
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Mopinion: The Leading Customer Experience Tool

Mopinion is a proud sponsor of Customer Experience News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Experience Tools in order to collect experience for the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing Experience, it is about how to make sense of the data.