Tags: push-notifications*

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  1. Here are four examples of brands, from Sephora to the NBA’s Sacramento Kings, that have successfully pivoted to a mobile-first world, implementing strategies that include a range of targeting techniques such as location-based marketing, personalization, push notifications, and even augmented reality and artificial intelligence.
    http://www.adweek.com/digital/4-brands-explain-how-their-apps-improve-customer-experience/
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