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  1. This white paper, titled, “Improving travel websites and apps with user feedback” investigates the benefits of incorporating user feedback into the digital strategy of travel businesses, using various case studies, practical tips and more.
    https://mopinion.com/white-paper-improving-travel-websites-and-apps-with-user-feedback/
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  2. As part of its online vision, TUI focuses on maintaining an enjoyable and meaningful customer experience. TUI.nl, in particular, is a channel that enables TUI customers to find the information that they’re looking for, get in touch with TUI representatives and ultimately book their next vacation. In other words, a very crucial and commonly used portal for bringing in and converting customers.
    https://mopinion.com/customer-success-story-tui/
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  3. According to an online eDigitalResearch survey, nearly one third of consumers research holidays solely online. The need for travel agencies, tour guides and hotel concierges is dwindling as more and more DIY (Do-It-Yourself) travellers emerge; travellers who are well-acquainted with booking online and therefore, have high demands for good service.
    https://mopinion.com/3-ways-online-feedback-can-improve-travel-app/
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  4. Travix wants to elevate its focus on ‘Customer First’ to an even higher level. To do this, they will be taking a few big steps in 2017 in regards to measuring customer satisfaction..
    https://mopinion.com/travix-revamps-digital-feedback-programme-worldwide-using-mopinion-software/
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  5. If someone told you they had some very powerful information that might make or break your webshop, would you want to hear it right away or just wait until tomorrow? Most of us would want that information on our desk in a heartbeat, which is why many businesses nowadays are using real-time feedback alerts (also known as smart alerts) to monitor the online customer experience.
    https://mopinion.com/how-real-time-feedback-alerts-help-effectively-manage-webshop/
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  6. For a successful website or mobile app, user experience and interaction are critical factors which calls for testing, feedback and refinement during and after the design process. This is where feedback comes in handy.
    https://mopinion.com/top-visual-feedback-tools-an-overview/
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  7. Interested in collaborating with a software partner that puts the online Voice of the Customer at the heart of every organisation? Well now you can. Mopinion has just launched its very own Mopinion Partner Programme and is now inviting partners to join.
    https://mopinion.com/mopinion-launches-partner-programme/
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  8. So as I was going through all of the possible scenarios in my head (which we all know is an endless cycle thanks to George R.R. Martin’s genius writing), it dawned on me that Game of Thrones has a lot of cryptic, yet valuable tips when it comes to digital feedback. Let’s take a look at what can be learned…
    https://mopinion.com/3-lessons-to-be-learned-from-game-of-thrones-about-digital-feedback/
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  9. When working on websites and designing them with your team, there can be so much back and forth in emails and messages. It’s awfully difficult to keep up with long email chains that stretch out all over your inbox. Lots of team members means lots of email threads to keep up with. What to do?
    https://mopinion.com/top-10-website-annotation-tools/
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  10. Mopinion is proud to announce that capturing visual feedback is now part of its service offering within the Mopinion Feedback Analytics software. This type of feedback allows our users to take an even closer look at how visitors experience their websites and mobile apps. So how does it work?
    https://mopinion.com/mopinion-adds-visual-feedback-to-its-feedback-analytics-software/
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Mopinion: The Leading Customer Experience Tool

Mopinion is a proud sponsor of Customer Experience News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Experience Tools in order to collect experience for the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing Experience, it is about how to make sense of the data.