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  1. Customer feedback management software specialist Mopinion announces the appointment of its new Managing Director for the UK, Ashley Williamson.
    https://mopinion.com/mopinion-appoints-ashley-williamson-as-managing-director-for-the-uk/
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  2. Online customer feedback management specialist to showcase how its solutions can help businesses to monitor and tailor their customer experience strategies
    https://mopinion.com/mopinion-sponsors-customer-experience-exchange-event/
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  3. Technologies’ digital channels are still relatively new, there is always the risk that parts of the website may not work properly and there is always room for improvement. Volkswagen chose Mopinion to identify issues at an early stage with a focus on improving the user experience for visitors.
    https://mopinion.com/customer-success-story-volkswagen-improving-and-tracking-online-customer-satisfaction/
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  4. A customer experience strategy that is securely deployed on digital customer experience goes beyond installing a simple feedback tool on your website.
    It is not just about collecting feedback, but also about focussing on customer insight and follow-up action.
    https://mopinion.com/digital-customer-experience-looking-beyond-the-feedback-hype/
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  5. If no action is taken, capturing online customer feedback is just a vanity tool. Equally, if customer feedback is simply stored in a system and nobody looks into it, the organisation is deprived of valuable customer insight.
    https://mopinion.com/digital-customer-experience-the-sum-of-insight-and-action/
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  6. Depending on their goals a customer has from using your digital channels, they may choose different paths to reach them. Equally, one customer may use a different path than another to reach the desired goal.
    https://mopinion.com/digital-customer-experience-capturing-the-right-customer-insights/
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  7. Partnering with Mopinion and their leading customer review platform since Spring 2014, more than 1000 customer reviews of Kia cars have been posted to the company’s website – with an average product satisfaction rating to date of 8/9 it encourages prospective customers to download more information about the product or even make appointments with dealers directly for test drives.
    https://mopinion.com/kia-starts-marketing-campaign-with-mopinion-reviews/
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  8. Being 9.1km (5.6 miles) outside Amsterdam city centre and being well connected to the road network of the Netherlands and beyond, car travel is a popular choice for many airport users and Schiphol Airport’s official parking facilities offer a convenient and competitively priced option.
    https://mopinion.com/case-study-schiphol-airport-car-parking/
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  9. For a website implementation, Mopinion delivers a Javascript tag. The script can be placed on all the URL’s of a domain, or the specific pages you want to deploy the Mopinion feedback forms. There are two possibilities to place the script on a webpage.
    https://mopinion.com/js-tag-implementation-website/
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  10. Google Tag Manager is a free tag management system. Instead of implementing the Mopinion script directly into your webpages’ HTML code, you can install the tag manager script once and control the Mopinion script from within Google.
    https://mopinion.com/installation-mopinion-via-google-tag-manager/
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Mopinion: The Leading Customer Experience Tool

Mopinion is a proud sponsor of Customer Experience News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Experience Tools in order to collect experience for the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing Experience, it is about how to make sense of the data.