Technology-driven competition is becoming fierce and unrelenting. Companies today can deliver seamless, high-quality customer experiences across the whole of their marketing, commerce and supply chain function. With the ability to tap multiple data sources while interfacing with knowledge workers using natural language, “augmented intelligence” systems leverage business rules, machine learning and advanced analytics to comb through mountains of data and help teams deliver end-to-end optimization. So what’s the remaining challenge?
https://www.forbes.com/sites/forbespr/2017/11/29/augmented-intelligence-can-help-bust-silos-and-optimize-customer-experiences-says-new-study/#7d2d2f976070/