Pave the Way to Better Customer Experience by Dismantling Internal Silos

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  1. Recent research by my firm shows that more than two thirds of digital managers (68 percent) believe their organizations internal structures are having a negative influence on the businesss ability to deliver effective customer journeys. In another study, 42 percent of executives agreed that silos are the biggest internal barrier to digital transformation. But while organizations seem aware of the negative influence internal structures can have on digital products and services, many are struggling to establish a legacy of the right structures and processes they need to transform customer experiences.
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Mopinion: The Leading Customer Experience Tool

Mopinion is a proud sponsor of Customer Experience News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Experience Tools in order to collect experience for the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing Experience, it is about how to make sense of the data.