tjeerdtraats: customer-satisfaction*

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  1. People access the internet on mobile devices more often than desktop computers, and that trend started years ago. It's also been well over a year since "mobilegeddon," when Google updated its algorithms to penalize websites without mobile counterparts.

    With so many websites shifting to responsive design, consumers now turn to the mobile web and apps to address online shopping needs. Early adopters make purchases directly from their smartphones. Others use mobile devices to quickly look up items, consume product-specific content and discuss options with peers -- any time, anywhere.
    https://www.entrepreneur.com/article/281269/
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  2. Stedin is a regional Dutch network operator that mainly operates in the Netherlands’ Randstad region, which consists of Rotterdam, The Hague and Utrecht. As one of the top three largest operators in the Netherlands, Stedin is responsible for the transport of electricity and gas to more than 2 million customers (including industrial customers).
    Eager to gain better insights into how their website was performing and how they could improve the online experience (on a deeper level) Stedin employed Mopinion as its digital feedback solution.
    http://mopinion.com/customer-story-stedin/
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  3. Many companies seeking to improve their Customer Experience (CX) understand the importance of putting the customer at the center of everything they do. Doing it, however, flummoxes them.

    Not all companies have this problem though. Those that have excellent experiences, the kind that makes their brand name a household one, demonstrate actual customer-centricity in their CX.
    https://www.mycustomer.com/community/blogs/colin-shaw/cx-best-practices-other-brands-do-that-you-dont/
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  4. For all the prognosticators out there trying to predict which digital commerce brands and retailers will be the winners and losers in 2020, there’s a simple litmus test: the customer experience.

    Without a doubt, succeeding in 2020 will require companies to have 20/20 vision into how consumers want to experience a brand — both online and offline.
    http://mytotalretail.com/article/digital-commerce-and-the-customer-experience-top-trends-for-2020/
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  5. You are not your customer.

    Some entrepreneurs struggle to understand and work within this concept. It’s not too surprising, really. Successful entrepreneurs are passionate, motivated people who focus on what they want to happen. They then strive to transform their vision into reality.
    https://www.entrepreneur.com/article/281241/
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  6. It’s common sense, of course - every single interaction your customers have with your company will influence their opinion of you, and in turn will influence your brand positively or negatively. That overall experience will guide the customer’s decision to return to you and it will improve the likelihood of them providing referrals that will lead to even more business for your company.
    http://entrepreneur.com/article/344351/
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  7. What will keep your contact centre running smoothly, even when your agents must work-from-home and your customers have more questions than ever before? Keeping your organisation focused on remote service excellence, continuity and financial stability will have your customers — and your agents — as satisfied as ever.
    https://www.customerexperienceupdate.com/?open-article-id=14097418&article-title=how-can-a-cloud-contact-centre-help-you-successfully-navigate-economic-uncertainty-&blog-domain=niceincontact.com&blog-title=nice-incontact/
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  8. What if the return on your investment is even beyond what you were hoping?

    Focusing on your customers will result in increased loyalty, more positive word-of-mouth referrals, and higher spend from your best customers. And understanding, leveraging and acting on CSAT scores can absolutely help you get there.
    http://customerexperienceupdate.com/?open-article-id=12234627&article-title=how-to-prove-the-roi-of-customer-satisfaction--csat-&blog-domain=getfeedback.com&blog-title=getfeedback/
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  9. A basic definition of customer experience analytics is: The discovery, collection and analysis of customer data to help you make informed, intelligent decisions through actionable insights. QYReports has announced the addition of new informative data titled Customer Experience Analytics market to its extensive repository. The aim of this report is to enable the readers to focus on some significant aspects of the businesses such as, recent developments, technological platforms, various standard operating procedures, and tools.
    http://marketreportgazette.com/2019/12/new-research-in-customer-experience-analytics-market-2019-2026-by-major-key-vendors-adobe-systems-incorporated-oracle-corporation/
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  10. Modern businesses that want to flourish in today's tremendously
    competitive marketplace are taking the old phrase ‘caveat venditor'
    (meaning let the seller beware) seriously. Customer care and
    satisfaction have now become the keystone for evaluating success in
    businesses. Typically, customer care services, which include call
    centers as well as self-service and online channels, play an essential
    role in a company. As the natural owner of a large part of the customer
    journey, customer care can offer priceless insights by helping
    businesses find pain points, describe journeys, and spur collaboration
    across functions.
    https://www.benzinga.com/pressreleases/18/08/b12136994/role-of-customer-care-in-improving-customer-experience-infiniti-resear/
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Mopinion: The Leading Customer Experience Tool

Mopinion is a proud sponsor of Customer Experience News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Experience Tools in order to collect experience for the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing Experience, it is about how to make sense of the data.