There is an ever-increasing need to think of employees as customers as well, i.e. internal customers. Retention rates in major companies have been dropping for years, for a variety of reasons: more flexible work options, people pursuing their own ventures or teaming with startups, bad management, etc.
http://www.customerbliss.com/candidate-experience-also-customer-experience/
So what can you do if you feel that the terms and conditions you agreed to actually turned out to be unfair? Don’t worry, all is not lost!
http://www.thecomplainingcow.co.uk/how-to-challenge-terms-conditions-even-those-signed-up-to/