For any knuckle-draggers out there, CX isn’t just some Millennial, hipster, spiced chai latte, altruistic, fluffy nonsense. McKinsey research found that companies who provide a superior, low effort experience realised a 10-15 per cent increase in revenue and a 20 per cent increase in customer satisfaction. More satisfied customers are easier to rebook and upsell. Greater numbers of advocates provide powerful, free promotion. Businesses become more competitive and staff become more engaged in a positive working environment.
The upsides are obvious – and yet the evidence suggests that the experience of the exhibitor is far from positive. There could be many reasons – here are just six.
http://www.exhibitionworld.co.uk/2018/01/08/rising-challenge-cx/
The Mopinion team is committed to providing the best possible feedback analytics solution out there; an objective which requires constant improvement and innovation. Thanks to the feedback of our customers, we’re happy to announce the release of several updates and new features within our software this month!
https://mopinion.com/december-product-updates-featuring-automated-tagging/
Customer feedback is information coming directly from customers about the satisfaction or dissatisfaction they feel with a product or a service. Customer comments and complaints given to a company are an important resource for improving and addressing the needs and wants of the customer. The information is procured through written or oral surveys, online forms, emails, letters, or phone calls from the customer to the company.
https://www.myjoyonline.com/opinion/2017/November-16th/customer-experience-the-price-companies-pay-for-loss-of-consumer-feedback.php/
Have you ever considered that customer feedback surveys are another touchpoint in the customer experience? That the experience with the survey must be considered and improved as much as the experience with any other touchpoint?
http://www.cx-journey.com/2017/10/improving-respondent-experience.html/
So what can you do if you feel that the terms and conditions you agreed to actually turned out to be unfair? Don’t worry, all is not lost!
http://www.thecomplainingcow.co.uk/how-to-challenge-terms-conditions-even-those-signed-up-to/
Voice of the Customer (VoC) programmes are intended to capture the opinions and preferences of all customers, analyse those insights, and use them to create meaningful changes in customer experience (CX). Having a VoC programme in place has become increasingly more popular and essential, especially as more and more businesses (nearly 72% to be precise) continue to place CX as their top priority.
https://mopinion.com/which-type-of-voc-software-should-your-business-use/
Recruitee is a cloud-based ATS (Applicant Tracking System) that streamlines the recruitment process. In order for us to successfully save our users’ time and effort during hiring, we have to listen to their feedback! While we have a firm grasp on how to best execute recruitment software in order to produce results, there may be a feature every once in a while that could be improved for the vast majority of users. It helps tremendously to receive feedback on feature requests, bugs, or other comments, because we are constantly updating and improving the software to be the best it can be and allow our users to make the best hires possible....
https://mopinion.com/guest-post-customer-feedback-tips-software-company-recruitee/
The technology industry is – without a doubt – fiercely competitive. This is especially true for startups that offer Software as a Service (SaaS) as their survival obligates them to meet demands of constant innovation, adaptability and customer satisfaction. Consequently, these businesses must know how to successfully exploit new opportunities for growth as well as deliver an exceptional customer experience.
As a fellow SaaS company, Mopinion is very familiar with all the ins and outs of making a product successful and maintaining a certain level of innovation, while simultaneously meeting the needs of current and future customers.
https://mopinion.com/how-customer-feedback-facilitates-growth-for-saas-startups/
Online customer feedback is the most important indicator for finding out how customers experience services that are provided via your website or app. On Thursday, June 16th at 10.00 AM (GMT+1) Mopinion will provide an interesting free Webinar about how to increase online sales with website feedback.
https://mopinion.com/webinar-increase-online-sales-with-website-feedback/
Lauren, a digital analyst starts her work every day by grabbing her coffee, switching on her computer to read her email and then proceeding to sign into her dashboard to pull up a report on all website feedback from the previous day. This report is generated by a feedback form that was triggered when a customer ended their website session without purchasing one of her company’s insurance products.
https://mopinion.com/3-digital-marketing-roles-that-need-customer-feedback/
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