Last year, we asked Spokeo – an online people intelligence service – to share their experience with implementing a new and improved Voice of Customer (VoC) program. Customer Experience Manager Brady Gillerlain took the reins and walked us through their decision making process as well as initial plans for using Mopinion’s all-in-one feedback analytics software to gain a deeper understanding of their customers and better define customer success. Their plans were inspiring, but where did they end up?
https://mopinion.com/customer-story-spokeo-voc-program/
If you want to engage with your prospects successfully, you need to launch a multi-pronged marketing effort. That being said, the importance of optimising your email marketing strategy can’t be overstated.
https://mopinion.com/email-marketing-best-practices-for-2020/
Having been thrust into a remote working environment, members of the global workforce have quickly learned to rely on video conferencing software. In fact, from the outset of the pandemic, video conferencing software downloads were surging, with enterprise-focused mobile app downloads hitting 62 million. This was reported by App Annie during the week of March 14-21, 2020 – the highest number ever seen.
https://mopinion.com/best-video-conferencing-software-for-remote-workers/
We are currently in the midst of a very unusual situation. The ongoing global crisis has left many companies searching for ways to attract new customers while also holding on to existing ones. This situation has – as a result – means that now is a more critical time than ever for these same companies to distinguish themselves from the competition. Just recently, we had a video call with CRO specialist Martin van Kranenburg to discuss conversion optimisation in 2020, how this will be affected and what businesses can do to stay ahead.
https://mopinion.com/why-feedback-is-essential-to-your-cro-strategy/
At Mopinion, we are committed to providing our customers with the data and security assurance they need to be confident in doing business with us. Obtaining compliance with the ISO 27001 standard perfectly validates this commitment to our customers, while simultaneously providing transparency around data security processes. That is why we are pleased to share that on June 18th 2020, Mopinion was awarded ISO 27001:2017 certification.
https://mopinion.com/mopinion-iso-27001-certification/
Welcome to the July edition of Mopinion’s Employee in the Spotlight! This blog series gives readers an inside look at who we are and how our employees contribute to our company culture. Last month we shined the light on our brand new Customer Success Manager Saskia Clappers. Fairly new to the team, she had a lot of interesting insights and things to share about her experience thus far at Mopinion. So this month, we’ve decided to hop on over to another department and highlight a special member from our Sales team, Kevin Drinkwaard. Here’s his story…
https://mopinion.com/employee-in-the-spotlight-kevin-drinkwaard/
What will keep your contact centre running smoothly, even when your agents must work-from-home and your customers have more questions than ever before? Keeping your organisation focused on remote service excellence, continuity and financial stability will have your customers — and your agents — as satisfied as ever.
https://www.customerexperienceupdate.com/?open-article-id=14097418&article-title=how-can-a-cloud-contact-centre-help-you-successfully-navigate-economic-uncertainty-&blog-domain=niceincontact.com&blog-title=nice-incontact/
Even though there’s been much progress, customer experience (CX) still needs to earn a seat at the table. Often, it’s dismissed as a nice-to-have—instead of being considered a key business strategy and discipline—because most leaders throughout the organization don’t have insights or understanding about what the CX team does and how it impacts the bottom line.
https://www.customerexperienceupdate.com/?open-article-id=14071490&article-title=how-to-bridge-the-gap-for-cx-across-the-organization&blog-domain=getfeedback.com&blog-title=getfeedback/
Introducing Mopinion’s 2020 edition of the User Experience (UX) Insights software landscape. For this landscape, we’ve gathered over 30+ UX Insights software from 3 key categories in this space.
https://mopinion.com/en/mopinion-user-experience-ux-insights-software-landscape/
It’s mid-2020 and we’re still in the midst of a raging Coronavirus pandemic, which has greatly affected the lives and livelihood of people and businesses all across the globe. That being said, this pandemic will likely also have a lasting impact on the state of the customer. In other words, when things ‘return to normal’, it won’t necessarily be ‘normal’…
https://mopinion.com/en/state-of-customer-experience-cx-in-2020/
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