As it relates to effective CX differentiation, Adobe and Econsultancy report that world-class customer experience companies are three times more likely to have “significantly exceeded their 2019 business goals. Their progression toward customer-centricity has deep effects, pushing them to eliminate the structural, cultural and technological barriers that prevent most companies from managing data and providing great experiences.”
http://customerthink.com/leveraging-trends-to-drive-business-success-through-customer-experience/
In 2020, chatbots will move from simple customer-based queries to more advanced real-time interactions based on computational modelling. Chatbots have been growing dynamically in the past few years and have managed to take over many sectors and internal roles in the organisation.
http://itproportal.com/features/2020-chatbot-trends-that-will-transform-customer-experience/
When it comes to creating an amazing customer experience, all companies can learn from the Happiest Place on Earth. With its magical and personalized approach to customer experience, Disney and its theme parks have created a passionately loyal fan base, welcoming 157 million visitors in 2018 with an amazing 70% return rate of first-time guests.
Disney is regularly recognized for its magical approach to customer experience. Here are five lessons every company can learn from Mickey Mouse himself.
http://forbes.com/sites/blakemorgan/2020/01/23/5-lessons-from-disneys-magical-customer-experience/#65cd139b7555/
It’s time for our February Employee in the Spotlight! This month we’re putting the spotlight on one of our newest team members, our Front-End Developer and ‘website extraordinaire’ Yannick Post.
https://mopinion.com/employee-in-the-spotlight-yannick-post/
The pet lovers among us are surely familiar with this brand…Prins Petfoods is one of the best selling brands of both dog and cat food. Prins is a Dutch family business that’s been around for a little over 55 years. On top of selling pet food products, Prins also provides professional advice and is often involved in conversations about animal welfare.
https://mopinion.com/prins-petfoods-improves-online-customer-journey/
Trends and developments are continuously sprouting up within Customer Experience (CX). In fact there are so many new trends that it can be hard to keep track. Previously we were just satisfied with having a customer-oriented approach, but nowadays we want to take this one step further…
https://mopinion.com/cx-top-5-youtube-videos/
We are delighted to announce that CareerOne is now using Mopinion’s user feedback software! CareerOne is an Australian online job board servicing all sectors and industries. With a digital strategy geared towards creating a class-leading user experience, the organisation recently redeveloped its platform.
https://mopinion.com/careerone-user-feedback-programme/
If you hope to increase profits and grow your e-commerce business, the first thing you’ll need to do is attract more visitors to your site. Because, naturally, more visitors means more opportunities to convert visitors into customers. So what are the best techniques for doing so?
https://mopinion.com/techniques-more-traffic-to-your-e-commerce-website/
These are very uncertain times for everyone. In addition to the major health consequences, the Coronavirus COVID-19 also has a huge impact on the economy. Everyone is keeping a close eye on the news, waiting for updates. The government is allocating billions to ensure that companies don’t go under. And all initiatives, big and small are welcome.
https://mopinion.com/mopinion-supports-local-restaurant-entrepreneurs/
While website personalisation is by no means a new concept, many sources such as McKinsey claim that ‘the exciting promise of personalisation is not here yet”. This is because there is still so much in terms of technology, data and analytics that we have yet to delve into. It has – however – becoming a very trending topic over the last few years seeing as how it is an item on just about every digital customer experience trends list this year. So we thought why not give you some tips on which website personalisation tools you might want to consider.
https://mopinion.com/website-personalisation-tools-that-increase-conversion/
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